Good design is about process, not product.
Im a creative problem solver & results-oriented professional. Planning, executing and analyzing product- and marketing related qualitative & quantitative research. Facilitating iterative design sessions & reviews; creating workflow diagrams, screen flows, wireframes, & interactive prototypes.
Being always customer centric.
If you don’t talk to your customers, how will you know how to talk to your customers?
– Will Evans, Design Thinker in Residence @ NYU Stern
Creating reliable and realistic representations of your key audience segments for reference
Evaluating a product or service by testing it with representative users
Planning and executing a process for answering critical business questions through design, prototyping, and testing ideas with customers.
Creating interactive mockups that can have any degree of fidelity. Tool of choice: Justinmind.
Designing pixel perfect visually stunning Layouts. Tool(s) of choice: Adobe creative cloud (Photoshop, Illustrator, Indesign ...)
Conversion Rate optimization
Whatever it is you want your visitors to do, this is what we will going to measure in order to optimize it.
Companys I worked or I am actually working for ...
News, studies, researches and UX Insights
At Baymard Institute, several experts were looking to find the best UX pattern to expose products on an e-commerce website. So they led many year-long large-scale usability studies of more than 50+ leading e-commerce websites. Now we have valid tests to these three design patterns for loading products: pagination, a “Load more” button and infinite … Read More
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